Travel, hospitality, resorts, entertainment, cruise lines, casinos – SourceLink offers the travel and entertainment industry a variety of powerful data and communication strategies for both acquiring new customers and retaining and growing your existing customer base.

Let us analyze and profile your customer segments to develop responsive prospecting lists – potential customers that have fun and spend like your most profitable customers. Then we offer variable printing for relevant messaging and stimulating offers to motivate unique prospect segments and drive better response. To lift response even higher, we offer multi-channel marketing campaigns that combine mail and email communications.

For your customer base, we offer demographic and psychographic data enhancement, customer modeling and data analysis to better understand your customers. With this understanding we can develop loyalty marketing strategies to increase customer visits, length of stays, and lifetime value – and we have all the database marketing services you’ll need to support your loyalty and CRM strategies.

SourceLink also understands the importance of special events in travel and entertainment – and we are uniquely positioned to coordinate, trigger and track multi-channel special event communications with our patented MultiTrac™ tracking technology.

Let us know how we can help you.